RHB Bank All Geared Up to Rule the Domestic Financial Market

RHB Bank: Not Just About Credit Cards and Loans

RHB Bank today is one of the primary integrated financial services group in Malaysia. With the vision to further grow its market share within the SEA region, they’ve already currently ventured into 10 countries which cover Brunei, Laos, Myanmar, Vietnam, and Singapore, amongst others. To help make expansion attainable, a wide array of solutions are now provided to the public to satisfy both personal and business needs.

Setting up current or savings account by individuals and organizations is obviously indispensable. In order to attract smart consumers, RHB Bank has offered a highly competitive interest rate customers will enjoy just by depositing money in their account. As they provide traditional transaction facilities through ATM and CDM, the Bank had also launched RHB Now, their internet banking services to promote efficiency.

The shift from the traditional purchasing method using cash to cashless methods has also increased the market demand for credit cards. As confirmed in the data from many types of research conducted, the acceptance towards the e-payment method by the public is showing rapid growth. Hence, credit cards are gaining interest as cardholders could possibly make an online purchase without troubles.


This is where unique offering comes into the picture, as an assortment of advantages are offered to RHB Bank credit cardholders, which include cashback reward and numerous other value-added rewards that offer higher return given that the cardholder spend more money.

RHB Bank is knowledgeable of the fact that setting up a savings account and credit card is inadequate to satisfy an individual’s financial needs. It really is evident that typically, people need to apply for loans with the bank to purchase high-valued assets, which include properties and automobiles. Thus, RHB has offered a low-interest rate for several different models of loans. Customers who want to go the one step further may also subscribe to insurance packages and buy unit trusts from the Bank.

Shifting the attention to corporate customers, RHB Bank is also offering corporate banking solutions to entrepreneurs and organizations. These target consumers are welcomed to apply for loans and sign up for the other services, for instance, asset management and cash management services.

These types of services are especially beneficial for SMEs, as numerous types of services including loans can be made to gain more capital for their businesses. For e-commerce companies, retails solutions would definitely be among the most innovative and beneficial services they’re now able to engage with.

Even so, RHB Bank has not ever overlooked the demand for Islamic banking facilities. In Malaysia, Syariah-compliant products are highly demanded. Therefore, products or services including wealth management, unit trust, Islamic treasury, and corporate banking are particularly created to assure that all transactions adhere to the Syariah requirement.

A tremendous 24 annual brand value growth has actually been seen by the Bank in 2016, which places them as one of the top 5 domestic banking players. Seeing the forthcoming market growth potential, RHB Bank has equipped itself with more rigorous and effective tactics to further boost its value and market share in the longer term.